Frequently Asked Questions
FAQs from The Build.Rank.Profit Community
Here are the questions most asked by Build Rank Profit Members in relation to the building, ranking and profiting from niche sites and affiliate marketing.
If you have a question about niche sites then feel free to either ask it in the comments below or email me here.
- How Important is a Keyword Rich Domain Name?
Keywords in the domain are not as important as people seem to think they are, but they do definitely help.
It’s all about finding a balance: Overdo it and you lose your credibility, ignore it and your visitors need a little more convincing.
The main reason I choose to use keywords in the domain is because it is these very keywords that define what I am selling. I want visitors to see the domain name and know exactly what it is they are getting. Example (and awesome niche hint alert):
You’re looking for new tyres for your remote control car and you search Google. Do you click on tires4yourRCC.com or tiresradiocontrolcarsbestdeals.com or chillax-bro.com? I rest my case.
- Have you any ideas in finding a domain name for a website in a broad niche with many categories? Lets say I’m looking at nutrition and supplements. This would undoubtedly cover diets, weight loss, fitness etc so there isn’t a keyword domain to cover all this.
I think it really comes down to looking at the SEO perspective AND the human perspective. Having a site called say ‘ allnutricianallthetime.com or nutrician-24-7.com is a good option in this case because not only would you be including the main keyword in your title, the domain would also be showing potential visitors what you are about. See above answer for further explanation.
I know that Market Samurai has a module for finding available domain names but to be honest I have never used it. I just do some research and then go to my registrar of choice (crazydomains.com.au) and keep trying different variations until I get one I like. I am willing to try hyphens as well, something that many people avoid and therefore an option that often brings up very good domain name choices.
- You are advising to pick a domain name with an actual company name in it? I have read countless horror stories about affiliates who owned sites with brand names of companies and they got sued and had to shut the sites down?
I have personally never had problems with brand names in the domain name, but I do admit that if you intend on investing a lot of time and effort into a niche site then you may as well keep the brand names out to be on the safe side.You can always create a subdomain with the brand name in it, there’s no law against that. (not yet anyway)
- You Recommend Profits Theme to build niche sites with but your examples are all Thesis. Do you have an example Amazon site running on the Profits Theme?
- What is the best way to send visitors to Amazon? Currently I’m using link text and picture of the product I’m promoting , it is ok? do I need to add more buy now button ?
The best way of incorporating links to Amazon on your site is through the plugin WPZonBuilder which automatically adds the requisite information and relevant links to your page. (see this post for more information) however this is obviously not the only way.
The best way to manually send visitors to Amazon from your site is exactly as you have suggested, a simple image at the top linked to Amazon, as well as one or two text links within the review itself. There is no need to add buy now buttons or add to cart buttons in this case. In fact sometimes subtlety goes a long way towards increasing your click throughs.
- What is the minimum length of product review? Is it must be 500 words or less?
The shorter the better actually. Anything less than 300 words will be hard to rank from a content perspective, but any more than 500 and you end up with a lot of text that can put off a prospective buyer. That being said – like a blog post, the way you break the content up is important. It is ok to go well over 500 words, so long as you break the text up with images, bullet points, subheadings etc. As a general rule though – stick to anywhere between 300 and 500 words.
WPZon Builder Plugin Related
- The plugin imports images and reviews from Amazon so it would be duplicate content no? Is this a concern, especially since the Panda update?
The plugin does indeed pull items and descriptions but it actually does so within an iframe, so duplicate content or not, Google does not even see it. Panda update or not, this plugin should be used in conjunction with good original content and well structured link building.
WPZon Builder is a god send because it saves hours of time importing the products and making them look good so you convert more sales. You still need the content and unique reviews to get the visitors there in the first place.
- I cannot get the reviews to appear in the comments thread even though it says I can do this?
This option is no longer supported since Amazon made restrictions on their API (or something?) but you can still import all the reviews so they appear as comments (at least in formatting). To do this simply go to WPZonBuilder Settings and under ‘Customer Reviews’ Make sure you check the option: Display Amazon Customer Reviews (iFrame).
- Is it really on autopilot? The WPZon plugin promises that, but I want to hear it from someone who is using it already So once I set up the blog and feed it with some products I am good to go?
There is no such thing as autopilot when it comes to making money online. I don’t care what anyone says. The closest thing you will ever come to autopilot is creating a system where you have managed to outsource a bulk of the work. As far as this plugin goes, what it does is basically handle all of the product inventory for you, so to speak.
You take care of the content (the real content) and the SEO aspect of things and then let WPZon Builder import hundreds and hundreds of pages of relevant products – thus building out your store. As far as this process goes, I guess it is like having an autopilot handle the stocking of the shelves, but that is it. You still need to go and get the customers!
- So to launch the site, I need to buy a good domain name, hosting, the WPZon plugin and follow your instructions in the video? Is that all?
Assuming you have done the requisite keyword and product research first, yes pretty much.
Once you know what product(s) you are selling and what keywords you are targeting the rest of the build is fairly straight forward – at least as far as setting up the framework goes anyway.
See the Build a Niche Website Page for more information.
- What if I want to build a handful of such sites; should I go for a specific type of hosting plan or something?
I have a number of accounts with different Hosts, and in most cases I have plans that give me unlimited domains. If you want to build a handful of sites using the one Host then that is perfectly OK, but if you are building smaller sites to optimise your existing ones then you are definitely going to need to do that on a different Hosting account. Google puts a lot of weight on the IP address of incoming links and if they are all coming from the same address then well, it’s not good.
- Do you have a lot of them? Can you give me the links to 3 or 4 sites of yours so that I can get an idea about how to structure the site?
Yes and no. I have over 50 different sites promoting various products and services, but only a handful of them are really profitable now. Many were trial and error, many were just not as ‘fruitful’ as I thought they would be. This is the nature of making money from niche sites and affiliate marketing, you don’t always get lucky the first time – but then it does take time to strike gold normally, does it not?
- Can u really build a niche site and leave it forever or do all successful niche sites need some kind of constant backlinking in order to survive?
No, any site that you leave alone will slowly lose its rank in the serps and fade away to nothing. Only an aged niche site that has a lot of authority content might stand the chance of holding its own untouched for any period of time.
That being said, a good backlink strategy means that you can run the site with little to no effort on your part – at least from an SEO perspective anyway.
- What is your criteria for keyword searches and competition?
(Ie min of 1000 exact per month and competition of < 50 000 competitors (and is that found in google with “” around the keyword.)
It really depends on the niche but as a general rule I stick to anything under 300,000 competing pages and a minimum of 1000 monthly searches, although I have been known to target keywords that had less than 500 exact match searches and still did rather well. You end up ranking for a lot more than the keyword you are targeting so keep that in mind when looking at search volume.
When I first started doing this I would stick to the rule of no more than 100,000 competing pages. A good number I think.
Remember also that regardless of the competing page number, it is the top ten that you need to look at. If the top ten spots in Google are owned by eBay, Wikipedia, Amazon, and CNN, for example, then you will simply not rank – so don’t bother.
- I have a theme I have been working with which has footer links that I cannot get rid of because I am using the free version. Does google rank lower this theme because of these or similar themes that utilize this method? I had heard somewhere that it is bad for ranking.
No, I have never had trouble ranking sites because of footer links that I cannot remove. In fact most of the sites I use have Thesis and they still point the footer link to the Thesis page, which of course is neither relevant nor helpful for my own SEO efforts. Leave your footer alone and worry about the information in the header. That’s what Google really wants to see anyway.
- You mention 50 RSS Feeds in your backlinking strategy. Could you share the process of how to sign up for those?
I have used BookMarking Demon to find most of the quality sites that I bookmark on and then use the same software to sign up and create multiple accounts on each one. I stuck to fifty solely because I outsource the bulk of the initial bookmarking AND I have better things to do than create 4 or more accounts on any more than 50 social bookmarking sites.
Of course, you can simply Google ‘Best Social Bookmarking Sites’ to get a list in order of PR and Authority and then take the best 50 DO FOLLOW sites on the list.
If you were to manually create accounts then you would need to sign up under name and email address A and then find another IP address ( you would need something like HideMyAss.com – a dedicated service to give you unlimited IP addresses) and create a whole new account under name and email address B.
Once you have all these accounts you can keep them handy for every time you create a new page or site – or whatever.
- Social Bookmarking. I currently use Socialadr. If you were looking for other free options what other (fairly automated) social bookmarking sites are out there that I could utilize.
- B:) Would you log in and share these everyday? Also would you share each separate page of your site like each individual article or just point all bookmarks to your money site.
- IMAutomator.com – great free service that allows you to bookmark, I think it’s 15 high quality sites.
- SocialMonkee.com – never really looked into it to tell the truth, but they offer a free social linkbuilding service that will give you 25 links.
- SocialMarker.com is also a good one, but does require you to have your own account on each bookmarking site.
b:) The only time I would ever bookmark my pages is when they are created in the first place – or I update the information in them at a later date. I outsource the initial bookmarking of the site when it is built and then as each new page is added I bookmark that page using my own accounts on BMD.
Oh, and I do this all over again with each new niche market that I enter. Yay, fun times hey.
- Since I just finished writing all articles, what is the best way to send traffic to my website?
Article Marketing is very effective if done right, and although I go through this in detail in the course, a rough idea of how I market an Article once it is written is like so:
- Use Unique Article Wizard to rewrite three versions of the same article and schedule them to be submitted in 5 days (this gives the article time to be accepted at Ezine first)
- Take the three versions of the article and submit 1 to my niche blog, 1 to EzineArticles and 1 to GoArticles
- Break the article into point form, add images and then create a web2.0 property using this content.
This process is only followed every ten articles or so, or when I produce and exceptionally good piece of content. I still regularly post articles directly to my blog and through UAW only.
- I have been using “certified photographer” (which I found with Market Samurai) as my anchor text at the bottom of my articles but I heard that Google does not like it if your anchor text is always the same. Should I be using some of the other keywords on my list (like ”certified professional photographer”) as anchor text on my articles and then backlinking them with those keywords? Or should I keep using “certified photographer” since that is the keyword I want to Rank #1 on Google with?
First of all, you need to give yourself at least 3 or 4 keywords that you want to be targeting. Do not just stick with one only. You are correct about the anchor text, and in fact if you repeatedly used the same thing then you would start to lose the value of those links as a whole.
Another thing to keep in mind is that even in your example you gave your primary keyword again. You want to rank for certified photographer but by ranking for certified professional photographer you are indirectly also ranking for certified photographer. As a rule, try and make your home page the primary keywords and then target longer tail keywords on all your pages. I’m not going to look myself, but I am sure if you do a keyword search again you will find many easier targets like cpp exam tips or something, which again would allow you to rank for the CPP term as well as the longer tail phrases like CPP exam tips (obviously where I write CPP I mean the whole phrase)
- Any advice on getting web2.0 properties indexed? I tried pinging them but still no success. I’ve got several properties on different hosts but not one gets indexed. Any advice?
Remember – if you want to know if a link is indexed, simply search for the full http://address in Google and if you get the page(s) then you are indexed.
- How long should we wait before we expect certain amount of traffic and sales?
That really depends on the niche and the competition as well. There are too many variables to honestly answer that question, but to get a general idea – I was able to take the Dewalt site from 1 to 1200 visitors in 30 days (using only article marketing I might add) and this resulted in $75 in sales plus around $8 in Adsense.
- How much money does each site make?
As much as I would love to give you a definitive answer, there are just too many variables in that equation to be able to do so. I have had sites seeing 3000+ visitors a month and making $50 in sales while other sites barely scraped in 1000 visitors and made well over $100 in Amazon sales. As a huge generalisation (and to give you something tangible to work with) I would say that an average Amazon niche site should make around $300 a month with very little ongoing maintenance.
- How many sites do you need to make $1000 a month?
I kind of already answered that, but looking at the law of averages I would suggest 3 or 4 at best. Gets hard to manage any more than this anyway – especially when you are starting out.
For the record, I have sites that earn around $1000 a month on their own… with the same effort as the ones making $300 I might add!
- Do I have to sell an Amazon product using a Niche Site? If I have a site with a little general topic, can I just write a product review on the product?
Of course you are not restricted to Amazon products only. The methods I teach in the course give you the requisite skills to build and rank a site in any niche using any method of monetization. If you have a site and wanted to randomly review one Amazon product and promote it then this can work as well yes.
- Do you recommend any profitable niche? or niches?
I go through it in the course, but anything related to a desperate need (like an embarrassing ailment) or a hobby is always going to be a winner. Evergreen niches exist in the physical product world too, and in this regard the baby niche has been quite profitable for me. With products it’s about looking for those which fall into the category you want to ‘buy into’ and then finding the bestselling items with the most reviews.
My best advice though; Stop analysing market trends and start looking at the real world around you. What is it that YOU use and see everyday?
- How long is the Niche Site’s life time?
As long as the keywords you are ranking for remain profitable I guess. If you are willing to put in the work (a few hours a month at best) then a niche site has no reason to not remain active and profitable for a long long time.
Got a question about Building Ranking and Profiting from Niche Sites and Affiliate Marketing?