Whether you are new to WordPress or a seasoned campaigner on the blogosphere, the list of Plugins constantly being made available, and the ability some of the Plug-ins have to streamline your business venture is truly mindboggling. I am constantly finding new and improved WordPress Plug-ins and installing and tweaking them to see if they will really do what they claim to. Most are fantastic, some -not so, and you can find a gamut of blog posts listing the best and the worst of the bunch.
And guess what, now its my turn…
I have just come from CopyBlogger where I finished reading an amazing guest post from Erika Napoletano of Redheadwriting.com . Erika has been a copywriter and internet marketer for over 4 years and this is apparently her first guest post on CopyBlogger, but looking at the quality – I am 1: surprised to hear this is her first guest post and 2: will not be terribly surprised when she is asked to guest post again.
Anyway, I highly recommend you get over there and have a read. The reason I mention all of this is because Erika talks about copywriting, but more importantly she talks about the power of leveraging your content. She mentions an AMAZING WordPress Plugin that helps leverage what you are already producing and it got me thinking about all the Plug-ins I use that help leverage my content.
So without further ado, here are the 4 plugins that I use to leverage my content and hopefully help me to drive more targeted traffic to my site. (Each of the plug-in titles is a direct link to get yourself a copy)
Quite self explanatory really, but basically it sends a tweet of your post (using the Bit.ly API key to shorten your URL) thus leveraging your latest awesome post to your hundreds or thousands of followers – BRILLIANT!
Again, speaks for itself but basically this sends a copy of your post to your Facebook wall. It even grabs random images from the post and includes them in the feature box on your facebook wall, making your articles look even more appealing. Again, BRILLIANT
(I am seeing about 25% of my traffic coming through this way)
OK, this is where I have to credit Erika of Redheadwriting.com again as it was her guest post at CopyBlogger that brought this plugin to my attention. Basically what it does is allow you to publish your post to the Ezine Article Directory at the same time as posting on your blog. MORE BRILLIANCE!
Copied from the Ezine Articles site:
Accessing the EzineArticles WordPress Plugin
- Log in to your EzineArticles member interface.
- Hover over the “Author Tools” drop-down menu and click on “WordPress Plugin”.
- Follow the step-by-step instructions for installing and activating the plugin.
Once you’ve installed and activated the plugin, all you’ll need to do is click on the “Publish Post on EzineArticles” checkbox and then click “Publish” or “Update” to simultaneously publish your post AND submit it as an article to EzineArticles.com.
So if you’re an experienced WordPress user, go download, install and activate the plugin right now. Then take it for a test drive to see how it works. If you have any questions, stop back and leave a comment and we’ll try to help.
Finally, this plugin is supposed to not only feed your blog with keyword relevant YouTube Videos, it also apparently allows you to send your videos to your YouTube Channel at the same time as you post on your blog. (I say apparently because I have not utilised this plugin as of yet)
But what about Duplicate Content?
I know what you are thinking, and I was thinking the same thing, so let me alleviate your worry now. Duplicate Content right. You were worried about it in relation to the WP Ezine Articles Plugin weren’t you. Yeah so was I, which is why I have taken the liberty of stealing the brilliance of Erika Napoletano one more time…
“Regarding additional ways to repurpose content, my current faves are eZines and Posterous. The duplicate content issue is, essentially, a myth of days gone by. The most important thing is to not simultaneously publish content. I generally let content season 48-72 hours on the source blog before redistributing. That way, the SE’s will index the content at the original source I want and then all other repurposing is for backlinks and breadcrumbs.”
Well that’s all for now, PLEASE add more if I have missed them, or if you just know of good Leveraging plug-ins then flick me a comment or two…